CFDJ is dead. And now SYS-CON wants to play whodunit (as in this editorial with the inflammatory title
Adobe's Decision Upsets ColdFusion Community ). So, who did do it? Adobe's decision? Can Adobe force an independent company to terminate their own publication? Let's examine the facts ...
FACT: We (as in Allaire, and then Macromedia, and then Adobe) supported CFDJ since its very inception. We advertised in the magazine, and even funded them over and above advertising, so as to ensure that the ColdFusion community was served best.
FACT: Over the years the ColdFusion community has gradually been less and less enamored by CFDJ (and that's being very generous). Contributing authors (myself included) gradually stopped writing for them, developers stopped visiting their site (loud irrelevant video ads that can't be turned off are, well, a turn off), and readers stopped reading.
FACT: CFDJ was once the primary source of ColdFusion education, but it has not been so for many years now. Between the Adobe ColdFusion Developer Center, the blogs, and more ... CFDJ has long been replaced as the authoritative source of ColdFusion know-how.
FACT: The ColdFusion team (like all product teams) has limited marketing dollars, and has to constantly reevaluate how those dollars are best used.
FACT: Considering the decline in CFDJ relevance, a decision was made to no longer fund CFDJ at the level that we were doing previously.
FACT: The ColdFusion team NEVER suggested that CFDJ be canceled and shutdown. We did however suggest that, in order to cut costs, CFDJ be turned into a digital online magazine rather than a higher cost print magazine. But, again, we NEVER suggested that CFDJ be terminated.
FACT: No magazine relies for 100% of its survival on a single sponsor unless it's a company's own magazine. SYS-CON is an independent entity, and CFDJ is their own publication. SYS-CON is the only entity that had the right and ability to terminate CFDJ.
FACT: The first that we knew of the death of CFDJ was the SYS-CON announcement this weekend (the announcement that said that a publication on server-side technologies would be morphed into one on a client-side technology - huh?).
Ladies and gentleman of the jury, these are the facts. Now decide, who killed CFDJ?
Or don't bother. As was previously stated, CFDJ became irrelevant. And that's not a cause for concern as there is now more quality ColdFusion information available than ever before.
Davo
--- Ben
I do hope that something new and better arises from all of this. An actual print magazine is nice to have, even in the internet age. There -is- room for a good print publication in the CF community.
jd
I have been using ColdFusion for many years. Today is the first time I learned about CFDJ.
I understand your frustration and I stand no where in front of you in terms of knowledge, however as regular reader and fan of your blog I think CFDJ is getting more attention due your post then they deserve.
Regards,
Marketing 1:
Microsoft is the big money. Can you hear that word. MONEY MONEY MONEY.
Marketing 2:
Number 1... snap out of it!
Marketing 1:
Sorry, I just get carried away sometimes.
Marketing 2:
Well... we are a nobody to Microsoft developers and users.
Marketing 1:
Don't remind me. How can we get some attention in the MS community.
Marketing 2:
Why don't we trigger a flame war with the Adobe/CF community. Let's lie through our teeth, twist the truth... anything it takes to get our name higher in the Google listings.
Marketing 1:
That's why we hired you. Where do we start...
Well, maybe that isn't "exactly" how it happened. But the only alternative is to assume they are as ignorant as they claim they are! If that is so... no wonder they couldn't put out a good CFDJ!
:)
and their stupid video just croaked FF again.
LAME!
(And they sorta knew that CFAQ was the beginning of the end for them. They went from being the only duck in the water to being out classed. You go House of Fusion!)
hahaha Now tell me has ANYONE moved from ColdFusion OVER to "AJAX, Flex and Silverlight"?
I think it would have been better said that "We have seen the INTERESTS OF TECH READERS move from Back-End technologies such as ColdFusion to more front-end technologies as Flex etc."
That I will agree with, as one blogger has said anytime he mentions Flex or Air his hits triple. It IS what people are interested in because it is hot and now.
I have been playing with the AJAX stuff in CF8 and I have to say I am VERY impressed and by no means is this a dying language.
You can leave him comments at:
http://dotnet.sys-con.com/read/413212_f.htm
--quote--
James,
In a recent editorial on the decision to drop CFDJ, you made a few comments to which I'd like to reply.
Unfortunately, SYS-CON (and possibly yourself) disabled feedback on this entry. My apologies for using an unrelated article for this comment.
In your editorial, you singled out members of the ColdFusion community by name (e.g., Sean Corfield and Michael Dinowitz).
These are people I've known for years, and you stated that they "could not stand any sort of advertisement in CFDJ. They wanted their magazine delivered for free."
Later, you state that "if Adobe does not care about their own community or their own language advancement, why should they expect an outside magazine publisher to do this job for them, and at no cost?"
You're putting words in people's mouths and making statements about a company's actions that are simply untrue, and it's an example of Sys-Con's poor editorial quality that you were allowed to do so.
Michael Dinowitz publishes (at least one) print publication that contains advertisements, and he does so for profit. He certainly doesn't feel such things should be free. I'd venture that an informed statement about his opinion would be that he believes the quality and quantity of the publication's content should be proportional to its advertisements.
Next, you state that Adobe's cares about neither its language's advancement or its community. Only someone who isn't in the ColdFusion community could possibly think this: one look at the Adobe Developer's Center, one attendence of a ColdFusion session at MAX or Adobe Developer Week, or one glance at the new capabilities of ColdFusion 8 would save you from scraping a good amount of egg from your face or the pleasure of removing your foot from your mouth.
It'd be professional of you to post another editorial, allowing two-way communication, in which you defend or otherwise justify your statements.
--/quote--
-Joe
http://www.fusionauthority.com/quarterly/
To Joe, I gather Sys-Con removed your comment and then blocked further comments?
Looks that way.
http://www.riajournal.com
The ads on the site are brutal, extremely difficult to ascertain the content vs the ads - ESPECIALLY those damn video ads... I have to suddenly shut my speaker off if I click on a link to the site and that dog with the newspaper running around the office ads starts playing (it's so loud the whole office hears).
*BUT*... I am saddened in the sense that I believe there were a few well intentioned people trying to make the best of it. All of the authors (incl myself), since they weren't being paid, did it for the love of the community. And it was nice to have at least one magazine for our beloved technology.
I know there's Fusion Authority's Quarterly Update - and I hope this helps clear the path for them to grow the publication.
On the other hand, I found out how you could get free subscriptions. Send them an email asking about there advertising rates. I asked about CFDJ and got free subscriptions to their Java, Linux, XMl, and .NET journals. I don't know if it still works but it did a few years ago.